Plan your visit
Event info & schedule
Everything you need for festival day, in one place.
Date
Saturday, September 26, 2026
Time
9:00 AM – 3:00 PM
Location
Downtown Main Street, Oconto, WI
Main Street, Oconto, WI 54153 — the festival runs along the downtown blocks.
Day-of details
Parking
Free street parking and public lots surround downtown. Main Street itself is closed to traffic, so plan to park a block or two off and walk in.
Accessibility
The festival runs along flat city sidewalks and pavement. Accessible parking is available in the downtown lots, and booths are spaced for strollers and wheelchairs.
What to bring
Comfortable shoes, layers for a cool Wisconsin morning, a reusable bag or wagon for your finds, and cash — some vendors are cash-only.
Weather
Rain or shine, unless conditions are unsafe. Any changes will be posted here and on our social pages.
Schedule at a glance
Sample timeline — the 2026 lineup will be filled in as acts and activities are confirmed.
9:00 AM
Festival opens
Booths, food trucks and the Kids Zone open for the day.
9:30 AM
Car show rolls in
Classic cars line the north end of Main Street.
10:00 AM
Live music set 1
Main Street stage — local act TBA.
11:00 AM
Kids activities
Games, crafts and face painting in the Kids Zone.
12:00 PM
Live music set 2
Main Street stage — local act TBA.
12:30 PM
Beer sampling opens
21+ with valid ID.
1:30 PM
Live music set 3
Main Street stage — local act TBA.
2:30 PM
Car show awards
Winners announced near the main stage.
3:00 PM
Festival closes
Thanks for coming — see you next September.